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Badge-A-Day: Campaign Basics

Badge-A-Day: Campaign Basics

Hey Trailblazers! I'm in sunny Provincetown and I still managed to get a badge-a-day done! (Kidding! I scheduled this the day before. I'm on vacation!).

Anyway, today's badge is the Campaign Basics badge. Campaigns are a simple but powerful tool to connect your marketing initiatives to leads and contacts in your Salesforce database. Let's dive in and learn the important concepts of this great object.

Badge-A-Day: Call Center Integration

Badge-A-Day: Call Center Integration

Hey Trailblazers! Today's badge of the day is Call Center Integration. Call centers are still a huge part of the sales and service process for enterprise organizations and perform a critical role maintaining the relationship throughout the customer journey.

My current organization relies heavily on call centers for patient scheduling and support, so I have extensive experience integrating CTI solutions with Salesforce. Guess what? It's pretty easy! Now, on to the badge!